Prime Capital Financial today announced it has completed the rebranding of Nevada-based Cornerstone Comprehensive Wealth Management (Cornerstone) as Prime Capital Financial. The change follows the firm’s 2023 acquisition of Cornerstone and represents the final phase of integration.
Cornerstone has built a strong reputation for delivering comprehensive wealth management services. By transitioning to the Prime Capital Financial brand, clients will continue to receive the same personalized guidance, now supported by a more unified platform, enhanced technology and broader planning capabilities.
“This rebrand marks an important step in completing our integration and bringing our teams together under a single, unified brand,” said Glenn Spencer, chief executive officer of Prime Capital Financial. “It strengthens our presence in the Southwest and supports our continued growth.”
Cornerstone joined Prime Capital Financial as part of the firm’s strategy to expand its national footprint and deepen its comprehensive planning capabilities. Since then, the teams have worked closely to integrate operations, aligning how they serve clients and operate day-to-day.
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